Our Work

Spider-Man Super Hero Kit

A full two years prior to the release of the movie Spider-Man, Alpha Marketing created the original design for the graphic images and removable front cover of the “Spider-Man phone”, which landed a starring role in Cingular Wireless TV commercials directed by Sam Raimi.

During the theatrical launch, the phones were showcased to the trade in a film canister, which included a Spider-Man T-Shirt, a “web blaster” and a limited edition Spider-Man front cover like the one used in the TV commercial.